Samsonite, the world’s leading premium luggage brand, is proud to announce that one of the most celebrated football strikers in the world, Romelu Lukaku, becomes an ambassador for Proxis, Samsonite’s most advanced range of luggage. As a frequent traveller, Romelu relies upon having the best luggage to suit his lifestyle on and off the pitch, and with the Proxis range he gets just that. Light, strong and highly resilient to shocks, Proxis easily pops back into shape if ever it receives a hard knock.  

“I travel a lot, both with the teams I play for and personally, so I rely on luggage that has been designed with high quality in mind. Samsonite makes my journeys so much easier and I’m looking forward to us collaborating” says Lukaku.

The partnership, brokered by Roc Nation Sports International, will see Romelu using the new Proxis range of suitcases and backpacks over the coming months, sharing behind the scenes content about how Samsonite supports his busy lifestyle, especially in the lead up to the World Cup at the end of the year. See where Romelu travels to and discover how his Proxis luggage stands up to the wear and tear of life on the go.

“We are thrilled to welcome Romelu as one of top brand ambassadors, as we share similar values, notably leadership, innovation and respect for authenticity. Light, Strong and Durable, Proxis is the next generation of luggage and will match perfectly with Romelu’s travelling experiences.” Says Gianpaolo Sala – Samsonite Brand General Manager.

Samsonite, a manufacturer of high-quality luggage for over 110 years, has a market leadership position in the industry with a brand that embodies leadership, innovation and respect for authenticity. These are all values that Romelu shares which is why he is so excited to endorse Samsonite’s Proxis range of luggage.