New Balance brings its Clubhouse to the Doha Marathon Village, creating a welcoming central hub for runners, families and the wider community

The sports brand is inviting runners, families and the wider community to come together at the event through a series of immersive activations that celebrate running in all its forms. Open to both registered participants and the public, the experiences bring the brand’s ‘Run Your Way’ philosophy to life, reflecting how running in Qatar is shaped by community, culture and everyday ritual, not just the finish line.

Designed as a space to connect, explore, shop and move, the Clubhouse will host a series of free, interactive activations open to all. Inside, visitors can discover the exclusive Doha Marathon x New Balance collection, offering a closer look at the craftsmanship, innovation, and considered design behind every product. On-site specialists will be available to guide guests through the footwear and apparel range, helping each individual find the right fit, whether they’re experienced runners, first-time participants or those drawn to New Balance’s everyday lifestyle silhouettes.

In addition to running activities, the Clubhouse will feature a series of interactive stations designed for fun and engagement, including a variety of photo opportunities. Visitors can enjoy style experiences that allow them to get race-ready while expressing personal flair. Those there to support their loved ones can create thoughtful and inspiring signage at the Cheer zone board creation. These stations bring a playful, community-focussed energy to the space, turning preparation for the marathon into an enjoyable, immersive experience.

All activations are designed to engage, inspire and connect the local running community, offering memorable experiences whether visitors are hitting the course, supporting friends and family or simply enjoying a day out.

Those interested in joining can head down to the New Balance Clubhouse at the Doha Marathon Village.

Taking place on January 16, the Ooredoo Marathan 2026 is set to be the biggest ever with more than 20,000 participants.

GO: Visit dohamarathonooredoo.com for more information.