Blue Salon hosts Samsonite President Paul Melkebeke

The brand’s worldwide strategy, also referred as ‘Our Responsible Journey,’ and how the well-known luggage company wants to keep the globe moving was discussed during a press conference.

Samsonite’s president for the Asia-Pacific and Middle East regions, Paul Melkebeke, recently conducted a press conference in Blue Salon. The main focus was on discussing the brand’s worldwide strategy, also referred as ‘Our Responsible Journey,’ and how the well-known luggage company wants to keep the globe moving.

The President of Samsonite, Paul Melkebeke, was recently hosted a press conference in Blue Salon, Qatar’s leading luxury department store for over three decades. He spoke on Samsonite’s global strategy, also known as “Our Responsible Journey,” which outlines the company’s commitment to lead the industry in sustainability and is guided by 2030 goals. Mr. Paul Melkebeke explained how the well-known luggage company aims to keep the world moving while working within the confines of the planet and protecting the rights and well-being of everyone they work with.

He emphasised the dangers of global warming and its dire consequences for the planet earth. He described how global warming can result in increased temperatures over time, altering weather patterns and thereby disturbing nature’s normal equilibrium. The approach “Our Responsible Journey” is a long-term strategy for combating global warming. The strategy increasingly relied on developing green the economy and strengthening society and people through a transformation that is equitable to everyone and leaves no one behind.

Speaking to the media, the owner said, “It was an absolute pleasure to serve the president. We hope to maintain our integrity and continue working towards our goal”.