Qatar Creates, an initiative by Qatar Museums (QM) that curates, celebrates and promotes cultural activities within the country, has announced it will continue its partnership with Formula One driver Pierre Gasly of the BWT Alpine F1 Team.

The ongoing collaboration reinforces Qatar Creates’ commitment to uniting the worlds of art and sport. Returning for a second year, this partnership will feature exclusive helmet designs in two key races in the 2024 F1 season: the Mexican Grand Prix on October 27 and the Qatar Grand Prix on December 1.

Qatar Creates is launching a global open call for artists to submit helmet designs, offering creatives worldwide the chance to contribute to this unique fusion of sports, art and culture.

The three winning entries will be worn by Pierre Gasly during the Mexico and Qatar races, providing a unique opportunity for artists to demonstrate their creativity on a global stage.

The previous collaboration in 2023 featured two custom-designed racing helmets crafted by Qatari artists Shouq Al Mana and Alanoud Al Ghamdi.

Alanoud’s helmet, inspired by Qatari desert flora, fauna and national symbols, was auctioned for charity after the Qatar Grand Prix on October 8, 2023, with 300 premium replicas made available for purchase.

Shouq’s helmet, incorporating her work ‘Egal’, inspired by a piece of cultural men’s headwear, part of the national attire, was worn during the qualifying races and then exhibited at the 3-2-1 Qatar Olympic and Sports Museum.

Building upon its mission to bridge art and culture with the world of sports, Qatar Creates remains committed to providing unprecedented opportunities for artists and exhibiting their talents on a global stage. Each helmet will be meticulously crafted by artists, celebrating their cultural heritage and artistic vision.

The exciting alliance is set to weave art and culture into the fabric of the sports industry, offering unique opportunities for talented artists and promoting Qatar Creates on a global platform.

The visionary helmets will soon be revealed, symbolising a groundbreaking convergence of artistic ingenuity and high-speed performance within the world of Formula One. This partnership not only highlights the incredible talent of artists from around the world but also emphasises the global reach and cultural significance of Formula One.

Artists seeking to participate in this prestigious project will have to submit their helmet designs by September 30 for the Mexico race, and by October 20 for the Qatar Grand Prix.

GO: Visit www.qm.org.qa for more information.